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HYPERKIN LAUNCHES DDRGAME TOUGH NON-SLIP DANCE PLATFORM AT E3

First DDR Dance Platform Featuring Intelligent Groove-Texture Arrows and
Tough Design That Won’t Curl at Edges

ROSEMEAD, CA (June, 2010) - E3 2010 is going to be even more groovy with Hyperkin’s launch of the DDRGame branded Tough Non-Slip Dance Platform, the industry’s first dance pad that features intelligent groove-texture arrows and is designed with an extremely durable, curl-resistant material. And with the built-in 4 in 1 multi-platform connector, the Tough Non-Slip Dance Platform is compatible with PlayStation, PlayStation 2, Xbox, Nintendo Wii, PC/Mac, as well as PlayStation 3 using an optional adapter. The new dance pad will be on display at Booth 523 South Hall.

The Tough Non-Slip Dance Platform features a high graded EVA dancing surface that significantly reduces tearing on the dance mat, and the tough dancing surface is curl-resistant so that the dance pad will not curl upwards over an extended period time. Its non-slip bottom is made with a specially designed microfiber material that prevents the platform from moving around on carpet or hardwood floors.

Built with durability, comfort and performance in mind, the Tough Non-Slip Dance Platform represents a new series of dance platforms that will transform the way gamers play Dance Dance Revolution. The Tough Non-Slip Dance Platform is the first dance platform that features intelligent groove-texture arrows on the dance surface. The strategically crafted and placed groove textures allow you to differentiate your steps on the dance surface and provide players with a greater sense of awareness and coordination. In addition, stepping on the groove textures soothe your sore and tired feet. No, seriously.

"Whether you are a complete novice or a DDR expert, the Tough Non-Slip Dance Platform sets the bar for comfort, durability and performance," stated Steven Mar, Hyperkin's Marketing Director. "This is the toughest dance pad design anywhere, and we’re very excited to see the reactions at E3."

Product Highlights:

• High grade EVA dancing surface significantly reduces surface tearing
• Curl-resistant dance surface prevents dance mat edges from curling upwards
• Foldable pad for easy travel and storage
• Microfiber non-slip material prevents mat from sliding on carpet or hardwood floor
• Intelligent groove-texture arrows allow players to differentiate steps on the dance surface
• Groove-texture arrows give players a greater sense of awareness and coordination
• Groove-texture arrows soothe sore and tired feet
• Multi-platform 4-in-1 connector - compatible with Playstation, Playstation 2, Xbox, PC/Mac and Nintendo Wii (not compatible with Xbox 360)
• Suggested retail: $69.99
• Available for Testing at Booth 523 South Hall

About Hyperkin
Since its inception in 2009, Hyperkin has been steadily growing as a reliable and innovative developer and distributor of cost-effective video game peripherals. The company's philosophy is simple: make great products at affordable prices. Hyperkin is constantly searching for new product ideas, emerging technologies and innovative ways to enhance the video game experience. Hyperkin believes that its most important asset is its business partners and is dedicated to developing long and successful relationships with each individual client and each individual consumer. The company's corporate office is located in Rosemead, CA. For more information, please visit: www.hyperkin.com or call 877-337-1238.